The onboarding boom and bust
Most teams overhaul onboarding for two and a half weeks during a crisis, then ignore it for years. As you ship new features, that static onboarding breaks. We build evergreen onboarding that evolves with your product.
Process and pricing
Pendo strategy and product operations services
We meet you where you are. We do not just set up Pendo. We build the operational machinery that turns product data into measurable business outcomes.
Book a free strategy callOur promise
Full return on your investment, or we keep working until you get it.
Every engagement starts with a 13-point audit and ends with numbers your board can read.
The friction we fix
Why SaaS teams come to us
For most SaaS providers, the gap between having data and driving action is where growth dies. We solve the specific operational failures that keep Pendo from delivering value.
Support volume overload
When your support team is drowning in how-to tickets, your product is failing to communicate. We deliver in-app answers based on real support themes before the user opens a case.
The pop-up war
Without air traffic control, Sales, Product, and Marketing all message the user at once. We manage the high-level architecture so guides never overlap and users are never bombarded.
Misaligned value packaging
We have seen SaaS providers sell top-tier packages to low-revenue users while their biggest accounts churn. We re-orient your messaging to match what your product does with what customers actually value.
A strategist at your side
We do not replace your team. We amplify them.
We lead with curiosity, not judgment, to build alignment between your leadership and your implementers.
IF YOU NEED THE HOW
Lead strategist
We evaluate what is working and build the roadmap for better monitoring, metrics, and holistic journeys.
IF YOU NEED HANDS IN THE DIRT
Embedded resource
You provide the strategy and we execute: building the guides, running the tests, and managing continuous iteration.
EITHER WAY
We collaborate
You know your brand and your customers. We bring the Pendo best practices and strategic guardrails so your messaging hits the mark every time.
Our process
Discover, define, build, then keep going
A typical engagement begins with discovery and an audit of your Pendo implementation, moves to defining your core goals and metrics, and delivers tangible improvements within 90 days. If we are a fit, we usually become a long-term partner, delivering value through every launch and board meeting.
STEP 1
Discover
We start by listening, then run a 13-point audit covering guides, analytics, and data: what works, what is broken, where the biggest opportunities lie.
- Pendo audit
- Holistic journey design across CRM and outbound
- Voice of the Customer distilled into product changes
STEP 2
Define
We translate your goals into a 90-day roadmap guided by a single North Star metric: reducing churn, accelerating onboarding, or driving feature adoption.
- Non-negotiables
- Quick wins
- One major project picked for outsized impact
STEP 3
Build, measure, respond
Every guide, tooltip, and analytics setup launches as an experiment, tested to statistical significance before we ship a winner. Then the next test starts.
- First 45 days: build and launch
- Second 45 days: test and iterate on live data
STEP 4
Ongoing management
Guides go stale the moment you ship a feature. We stay on as an extension of your team with reporting, launch intel, and onboarding upkeep.
- The Signals Report and Tracker
- Pre-UX qualification before you write code
- Monthly executive scorecards
How we price
Three levels of engagement
Each one fits a SaaS organization at a different point in its growth and Pendo adoption.
Audit and strategy
Consulting only
From $2,500
Best for early-stage SaaS startups who want the blueprint and will build it themselves. We provide the expertise, you roll up your sleeves.
- 13-point Pendo audit
- 90-day roadmap
- Guidance while your team implements
Most common
Audit and done-right implementation
From $5,000 per month
Best for SaaS companies fixing a broken setup or launching Pendo correctly from day one. A minimum 90-day engagement built to produce measurable momentum. Most become lasting partnerships.
- Everything in consulting
- We build, tag, and ship the guides
- Every guide tested to significance
Managed services
Ongoing Pendo management
Scoped to your needs
Best for growth-stage SaaS teams who need a fully embedded product operations resource. We are on Slack with you, and Pendo never becomes shelfware. Larger instances are scoped and priced before we start.
- Monthly reporting your board can read
- Launch intelligence before every release
- Onboarding kept current as the product changes
The difference
Measurable results, not one perspective
You could hire a single internal product operations manager for $120k to $160k a year, but you would get one perspective. Deliberate Signals brings a team that has lived the entire SaaS lifecycle, from development to founder-level scaling.
Statistical significance
We do not guess. We improve the metrics that matter, like onboarding time, which we have cut by 25% with a single strategic guide.
Cross-functional visibility
We speak the language of the CEO, the developer, and the success manager. We have managed every SaaS department except Legal and HR.
Proactive ROI
We do not just react to data. We use it to pre-qualify features before you build them, so dev resources are never wasted on features nobody uses.
Pricing questions
What people ask before they book
Straight answers on scope, timing, and what happens when the 90 days are up.
Book a free strategy call →We review guides, analytics, and data infrastructure against 13 checks: tagging coverage and naming, segment and metadata hygiene, guide performance and overlap, dashboard trust, ownership across teams, and how your instance connects to your CRM. You get a scored report and a prioritized list of what to fix first.
Yes. Audit and strategy consulting starts at $2,500 and gives you the blueprint and a 90-day roadmap. Many teams run it themselves from there. If you would rather we build it, the audit cost rolls into the implementation engagement.
A minimum 90-day engagement: the audit, the roadmap, and then our team building, tagging, and shipping the guides and reports, with every guide tested to statistical significance before we call it a winner. Weekly working sessions and a monthly report your leadership can read are included.
Three options: your team runs it with the playbooks we leave behind, we stay on for ongoing management, or we check in quarterly. Most clients keep us on in some form because guides go stale the moment the product changes.
Every engagement comes with a promise: full return on your investment, or we keep working until you get it. We measure against the North Star metric we agreed on in the first two weeks, so there is no argument about what counts.
Next step
Not sure which level fits?
Book a free 30-minute strategy call. We look at your instance and tell you what we would do first, and at which level.
Book a free strategy call